During the holidays, more than 400,000 foreign tourists entered the country, spending US$344 million

The tourism sector managed to overcome the brake caused by the coronavirus pandemic. After two years in red, the movement of tourists grew 10% compared to the winter holidays of 2019 and the reopening at the entrance of foreign set the pace for major destinations.

According to data from the Argentine Tourism Observatory (OAT) of the Argentine Chamber of Tourism (CAT), more than 5 million Argentines traveled for the country and the elders hotel occupancy levels they were registered in the provinces of Jujuy, Salta, Catamarca, Santiago del Estero and Mendoza; and in the towns of Puerto Iguazú, San Carlos de Bariloche, San Martín de los Andes, Villa Carlos Paz and Tandil.

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The Argentine Confederation of Medium Enterprises (CAME) also measures the movement during vacations and long weekends, but in addition to tourists it relieves excursionists, who are those who enjoy a destination during the day, without hiring a lodging. For this winter recorded a movement of more than 5.2 million tourists and more than 10.7 excursionists.

“As happened in the summer season, on the long weekends of Carnival, Easter and the last of June, we once again exceeded the pre-pandemic tourist movement figures. It is no longer recovery, it is tourism growth throughout the country”, assured the Minister of Tourism, Matthias Lammens.

The reopening of the borders and the Pre-Trip, the keys to this winter

According to data released by the portfolio headed by Lammens, more than 420,000 tourists from abroad entered the country during the holidays, with expenses greater than US$344 million in the tourism sector.

With the good amount of snow that fell these months and that gave a strong boost to ski resorts, in the sector the season is not over yet. In the Government they project that in total A million foreign tourists will arrive in Argentina this winter.

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But also local tourism was key. According to official statistics, more than 300,000 tourists accessed the second edition of PreViaje They used the benefit. CAME highlighted that they generated “revenues greater than $9 billion for the sector only as a result of that program.”

How was the winter season for tourism

For CAME, the almost 16 million people who mobilized (between tourists and hikers) they spent a total of $147,313 million in the cities that are part of the national tourist circuit.

Altogether, the tourists were 5,186,281 (24.9% more than in 2021) that, with an average stay of four days and a average daily spend of $5,830 (53.8% above the previous year), left direct income of $120,944 million.

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“The rise in daily spending was greatly affected by the injection of money from international visitors, in addition to the fact that this year families made trips to longer distances than in 2021, involving more transportation costs. There was also a greater offer of recreational, sports and cultural activities (last year they were more limited due to the pandemic),” the entity explained.

Also, they traveled 10,740,850 hikers (18.7% more than in 2021) that, with a average spend of $2455 (41.8% above the previous year), caused an economic impact of $23,369 million during the holidays.

favorite destinations

Unlike the previous winter, in which the few snowfalls added to the restrictions resulting from the pandemic, this year both variables were positive. “The big ones snowfall aroused a lot of enthusiasm and it was noticeable in the increase in visitors that the cities with this resource had this year”, said CAME.

According to the survey, half of the people who traveled in July traveled by leisure or recreationand the rest for visit family, friends, go to some fairlook at some to show or participate in Skills Sports.

Puerto Madryn, one of the favorite Patagonian destinations for Argentines (Photo: courtesy Secretary of Tourism of Puerto Madryn)
Puerto Madryn, one of the favorite Patagonian destinations for Argentines (Photo: courtesy Secretary of Tourism of Puerto Madryn)

Also Patagonian destinations such as Bariloche, San Martin de los Andes, Puerto Madryn, El Calafate and Ushuaia stood out among the most chosen.

According to a report from Payment Market on consumption trends in the entertainment sector the items that most grew up in july compared to the previous month were game rooms (223%), tickets to shows and sporting events (104%), sales of tickets for recitals, shows and circuses (100%); and cinemas and theaters (73%).

Other branches with strong growth as a result of the holidays were passages of bus and plane (145%), toy stores (83%), gastronomy (57%), clothing (54%) and tourism and hospitality (30%).

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Argentinian airlines mobilized 250 daily flights, with an average of 38,000 passengers transported every day, and a full occupation towards the main destinations.

“This is not only great news for our industry, which needs to continue to get stronger, but also shows that tourism is synonymous with economic growth and work in every corner of our country”, said the president of the CAT, Gustavo Hanni.

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