Winter holidays: more than 5 million tourists were mobilized, 10% more than in the last pre-pandemic winter period

The Catedral and La Hoya hills, in Bariloche and Chubut respectively, are offered for this winter as alternatives to enjoy the snow

More than 5 million tourists toured Argentina during the winter holidays, according to data from the Argentine Tourism Observatory. This is a figure 10% higher than that corresponding to the winter of 2019, the last pre-pandemic.

The best levels of occupation occurred in the provinces of Jujuy, Salta, Catamarca, Santiago del Estero and Mendoza; and in the cities of Iguazú, Bariloche, San Martín de los Andes, Carlos Paz and Tandil.

The partial balance of the winter season includes the arrival of 420,000 foreign tourists who, according to data from the Observatory, have spent USD 344 million. Furthermore, receptive tourism is expected to reach one million people throughout the winter, with a notable influx of Brazilian tourists.

“As happened with the summer season, on the long weekends of Carnival, Easter and the last weekend of June, we once again exceeded the pre-pandemic tourist movement figures. It is no longer recovery, it is tourism growth throughout the country,” he said. Matthias Lammens, Minister of Tourism and Sports.

“With consolidated destinations full, many emerging destinations at very high occupancy levels, a very marked recovery in inbound tourism and a considerable increase in the average spending of tourists, this great winter season will continue to push tourism as one of the main engines in the generation of employment in all the provinces of Argentina as it has been throughout this year”, said the official.

Also Gustavo HanniPresident of the Argentine Chamber of Tourism, celebrated the “great winter season” in which, he said, even expectations are being exceeded in many of the traditional winter destinations.

“This is not only great news for our industry, which needs to continue to strengthen, but also shows that tourism is synonymous with economic growth and work in every corner of our country. It is also worth highlighting the growth of receptive tourism and what this implies in terms of foreign exchange earnings and impact on the economy”.

In turn, according to a survey by the Argentine Confederation of Medium-Sized Enterprises (CAME) stated that the movement of tourists and excursionists (referring to weekend movements, to nearby destinations) was 20.7% compared to last winter, with a total of 5.2 million tourists and 11 million excursionists.

These records, says a CAME report, were due in part to the return of the Fiestas and international tourism. Average daily spending jumped sharply, to $5,830, due to inflation, foreign visitors, longer-distance travel and the return of celebrations. In fact, at constant prices (that is, discounting inflation) the economic movement was 102% higher than in winter 2021. The average stay increased 5.3% and the average disbursement 53.8 percent.

main destinations

Bariloche: 95% occupancy in a plaza with 31,000 hotel beds. The tourist movement was 15% higher than in the winter of 2019. With 30 average daily flights, the city of Rio Negro is the inland destination with the greatest connectivity.

-Ushuaia: It registered an average occupancy of 85% of the more than 6,000 places available.

-Tandil: With an average of 86%, it was the destination with the highest occupancy level in the province of Buenos Aires, also recovering pre-pandemic levels.

-Iguazu: Strong recovery of Brazilian tourism and 93% average occupancy that placed this season 12% above those of winter 2019.

-Mendoza: More than 250,000 visitors and 95% average occupancy so far in July, with full occupancy in the classic circuits such as Malargüe, Potrerillos, Valle de Uco, Uspallata and the city of Mendoza. In the ski resorts, skier-day occupancy was 25% higher than that of the winter three years ago.

-Puerto Madryn: With 80% average occupancy, the season exceeded pre-pandemic levels by no less than 50%.

View of Ushuaia, one of the most visited places by Argentines and foreigners
View of Ushuaia, one of the most visited places by Argentines and foreigners

-The Rioja: An influx of 31,000 tourists determined an 83% average occupancy, an astronomical 82% more than in the pre-pandemic, with a great contribution from the Talampaya National Park, 100% full almost every day

-Carlos Paz: Occupancy above 80% average throughout July, 32% above pre-pandemic numbers.

-Between rivers: Some 700,000 visitors moved more than $4,000 million and determined a general hotel occupancy average of 80% and peaks of 95% on weekends. This is 30% more than winter 2021 and 15% compared to winter break 2019.

-Other destinations: Chaco, thanks to the International Sculpture Biennial, and Catamarca, with the National and International Poncho Festival, had almost total occupancy, and Mar del Plata received 500,000 tourists in July, 70% occupancy, also higher than winter 2019.

In these results, the participation of Aerolineas Argentinas was decisive, transporting some 600,000 passengers, with full flights to destinations such as Bariloche, Mendoza, Ushuaia and El Calafate. For the winter season, the flag carrier arranged flights between San Pablo (Brazil) and Salta, Tucumán, Córdoba, El Calafate, Ushuaia, Bariloche and San Martin de los Andes, in coordination with its operations between Buenos Aires and San Pablo, Rio de Janeiro, Brasilia, Curitiba, Porto Alegre and Salvador de Bahía, which boosted the arrival of Brazilian tourists, the main driver of the recovery of receptive tourism.


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